Our Story

Our goal is to empower people to forge a meaningful connection between their business’s purpose, their target market and the dynamic world of marketing.

  • To transform the marketing landscape in Fiji and the Pacific through research-based solutions that help businesses understand their raison d’etre (reason for being).

  • To empower our clients, team and suppliers to succeed in their marketing efforts with innovative strategies and data-driven insights.

  • Our mission is to encourage a culture of constant curiosity which leads to true understanding of the markets we serve.

Our Values

Integrity

Our word is our bond and whenever we do something, it must always be the right thing to do by our clients, team and suppliers.

Curiosity

To always have a questioning mind and an appetite for learning in the work we do and nurture this throughout the project lifecycle.

Understanding

We use research and seek out expertise in areas of need to be able to understand underserved needs and opportunities.

Love

We believe if you don’t love it, don’t do it. We have to love whatever we are designing and advising our internal and external teams.

Humility

Never think you know everything. Maintain our Fijian-ness in everything, the gift of relationship, family, community and humility.